The primary focus of ActiveCampaign is email marketing, which it excels at. Its customer relationship management system (CRM) was created to match this. When it came to handling opportunities, ActiveCampaign wanted to provide a straightforward approach to automate the back-and-forth between marketing and sales. When compared to some of the more well-known CRM behemoths, its affordability makes it a very appealing option for small-to-medium organizations. It’s an easy-to-use, powerful marketing automation platform that’s suitable for companies of all sizes. Create a welcome series, segment your contacts, tailor your messaging, and automate time-consuming marketing operations.
Small and medium-sized businesses who want to improve their consumer interactions will benefit from ActiveCampaign. ActiveCampaign’s Pricing starts at $9.00 per feature. There is no free version available. A free trial is available from ActiveCampaign. Aside from providing clients with a full CRM, ActiveCampaign also allows you to send newsletters and other automated campaigns, create landing pages, send SMS, and engage website visitors with targeted ‘Conversations’ (similar to live chat. ActiveCampaign does not have a free plan; instead, it offers a 14-day free trial.Hence, we have listed down some alternatives to Active Campaign Pricing:
1.EngageBay:
EngageBay is a free CRM-enabled integrated marketing, sales, and support solution that helps small and midsized businesses acquire, engage, and convert website visitors into customers. This cloud-based platform enables organizations to leverage marketing, sales, and support capabilities to cultivate long-term client connections. The Zoom connector was created by EngageBay CRM to enable users manage their client information, meetings, and webinars all in one spot.
Email marketing, landing pages, live chat/helpdesk, ticketing, telephone, appointment scheduling, contact management, and more are among the capabilities of EngageBay. It includes a CRM that lets businesses to manage and track all actions related to the customer lifecycle, leads, and deals as they progress through the pipeline. Users can also produce leads using marketing features such as automatic email templates, customizable forms/popups, social media involvement, and more.
Advantages:
- You receive three solutions in one with EngageBay: sales, marketing, and customer service.
- The software provides you with all of the tools you’ll need to effectively communicate with your prospects and current customers.
- It was created specifically to assist you in increasing traffic, increasing revenues, and improving the company’s bottom line.
- Teams and businesses of all sizes and industries can use EngageBay.
Disadvantages:
- There is no SMS function.
- The manuals for training may be enhanced.
- Engage bay’s pre-designed templates might benefit from an update to meet current needs.
Pricing:
For the rest of your life, the free plan offers you access to 1000 contacts and 1000 branded emails. Small businesses will benefit from the basic package, which allows them to add 15,000 contacts and 10,000 branded emails. For $8,99 per month, you receive some extra services like lead scoring, SMS marketing, and 3rd party connectors. The $29.99 a month Growth package gives you access to 50,000 contacts and 25,000 branded emails. It’s ideal for medium-sized businesses. Hence this is a better choice as compared to Active Campaign Pricing.
2.NetSuite CRM:
NetSuite CRM+ is a customer relationship management (CRM) solution for small and medium businesses that is hosted in the cloud. Thousands of companies use NetSuite in a variety of industries, including wholesale distribution, manufacturing, media/publishing, and retail. The analytics feature can combine back-office metrics and data with front-office activities to give higher management a holistic picture of their business. The architecture and platform of NetSuite CRM+ enables businesses to personalize and modify the solution to meet their specific needs.
Advantages:
- Streamlines the lead-to-cash cycle.
- A 360-degree perspective of clients boosts productivity across the firm.
- Forecasting, upsell and commission management, and other features help to improve sales effectiveness.
- Aids in the management of international sales and service operations.
Disadvantages:
- For customer support agents, it’s not as user-friendly.
- For smaller businesses, the complexity is inefficient – unneeded complication.
- It takes a long time to move from one page to the next.
Pricing:
NetSuite CRM is available for a monthly fee of $129.00. There is no free version available. There is no free trial available for NetSuite CRM. NetSuite offers a variety of pricing options based on the industry, deployment methodology, and organization size. The pricing plan, on the other hand, starts at $999 per month with $99 per month for user access. This is the difference between Active Campaign Pricing and its alternative.
3.Bitrix24:
Bitrix24’s CRM creates a contact database where contacts’ interactions and histories are handled and recorded. All new events (phone calls, messages, meetings) associated with a contact or firm may be simply noted, and future interactions may be scheduled, including through the use of integrated tasks. The CRM includes tools for creating reports, importing/exporting contacts, doing analyses, and segmenting the target audience as accurately as needed. Incoming contacts or leads can be shared among sales managers, marketing campaigns can be evaluated, and access permissions to any deal or lead can be changed based on its state or other characteristics.
Advantages:
- Offers choice of using separate leads listing or going direct to contact.
- Kanban user interface available.
- Constant notification of opportunities, tasks, and activities.
Disadvantages:
- The user interface is confusing.
- Constraints of social networking.
Pricing:
Bitrix24 CRM offers a free 30-day trial of its premium Professional plan ($99 a month for unlimited users), and you’ll need all 30 days to fully explore the service’s features. A free plan is also available, which includes 12 users, 5 GB of cloud storage, and access to key CRM, task management, and document management functions. On the other side, communication tools are entirely free for limitless users. The Plus plan ($39 a month for up to 24 people) comes with 24 GB of storage and features including CRM record conversions, update history, and access logs, as well as a list view that can hold more than 500 records. Unlimited internal and external users, 100 GB of storage, and the usage of your own logo are all included in the Standard plan ($99 a month). The Professional plan ($199 per month) is the most expensive. Active Campaign pricing is different then this in several ways but Bitrix24 is an ideal alternative.
